Don’t go sweet
Many times the non-alcoholic option for non-drinkers is a soda or juice. The amount of sugar in these drinks can coat the palate and wash out the flavors of dinner, while wine and beer are more “grown-up” flavors that complement a meal. Please don’t patronize your non-drinkers. Try offering a tea-based drink, mocktail, complex ginger beer, or well-crafted non-alcoholic cider. The drink-tasting process is as much of an experience for your non-drinking guests as your drinking guests.
Keep it even
If you consulted an expert at the wine store and selected a perfect varietal to pair with your meal (yay, you!), then show the same care for those who are not drinking. My partner is in the restaurant industry, and since most of his sober friends are as well, I could never get away with serving anything less complex and interesting for them as drinking guests. If you’re having simple pizza and beer, pick up some craft root beer and La Croix. Everyone’s got a can, and no one will feel left out! I mentioned it before, but don’t give one person a lovely cocktail glass and the other person a sippy cup. Keep it equal— use the same or equal glasses!
An important note about rituals: pretty much all Jewish ceremonies and celebrations involve the fruit of the vine, and Shabbat dinner is no exception. But ritual doesn’t exist for the sake of itself, it exists to accomplish something, almost like an ancient form of technology. That’s the magic of kiddush, from the Hebrew word for holy — our ability to demarcate time, to say that this Friday night, this Shabbat dinner, this exact moment, which has never occurred before and never will again, is special. Cheers to that.
According to the Torah, through the blessing of the fruit of the vine, one acknowledges two of God’s greatest gifts: the creation of the world and the exodus from Egypt. Kiddush also creates a moment to express gratitude for Shabbat. It is composed of two blessings: to bless the fruit of the vine and to sanctify the day. In Judaism, the fruit of the vine represents joy.
By taking a moment to bless the juice (or whatever beverage we happen to be holding in hand), we acknowledge joy as a value in itself, not as it serves something else.